Reels That Sell: Scripts for Store Owners

Reels stop being intimidating once they are built from parts. This guide gives you the four beats behind every reel that moves stock, twelve hooks written for retail, and nine timed scripts you can film on a phone today.

What's inside

• The four beats: hook, context, payoff, ask, with timings
• Twelve opening hooks written for shops, not influencers
• Nine second-by-second scripts, from new arrivals to founder story
• On-screen text rules: position, length, timing, and captions
• A filming shot list for one session
• The ten-minute edit and a publishing checklist

Who it's for

Shop owners who know reels matter and freeze the moment the camera is on.

Format

• 6-page PDF, A4, designed to read on screen or print
• Instant download after checkout — no shipping, no waiting
• Written for shops selling in the US and Canada